How to Add Multiple Store Location Listing on Google

If you Store providing products and services in multiple, you want show multiple location under one Business Account at that point you have an option Add Multiple Locations on Google. First why you we need to add Multiple Store Location information  instead of single store location,

The answer is a combination between local incentives and keyword cannibalization.

Local Incentives,  If your business has six locations in the area, but your site doesn’t point towards any one of them, it’s not going to show up very highly in search.  Meanwhile a competitor with a focused page comes up saying “hey look we’re just two miles away at the corner of Main and South streets!”  That sounds good.

Keyword cannibalization is a phenomenon that occurs when two pages are attempting to target the same keyword.  If you and a competitor are both targeting “Pizza in New York,” you’re fighting for the same space.  If you have two pages both targeting Pizza in New York, your potential value is split.  The competitor, limiting themselves to one page, focuses their power and outranks you.

For businesses with more than one location, they can all be managed from one singular Google account.  If your business has dozens or hundreds of national locations, like many major chains, those locations can be managed through Google’s bulk location manager.

Step 1: Get into Google Pages with your Gmail Email Id and password, you can see two tabs on the top Business Page and Location.

Step 2: Click on Location Tab, on the right side you can see Menu click on the menu, you can see an option called Import Locations   

Step 3: Download the Template and fill the details of your different stores, address, phone no and office timings etc… If you want to see the sample template click on View A Sample, you will get Sample Locations with details Here is the URL

Step 4: Once you fill the required details in the excel sheet now click on Select File to Import.

Step 5: Now you can see your all the store locations under the Location Tab

How to Verify Google Local Business Listing

First of all, why do we need to verify or required Google Local Business Listing ? because, your business location will appear on Google Maps for related search queries, your business customers easily identify your business easily and they can write a reviews/give a rating about products and services. It’s an extraordinary tool for local business owners.

Here is the snapshot of Google Local Business Listing for a Search query of “ Best Dentist in Hyderabad ”

Before we are going to start you must have Google Business Page otherwise your role must be manager.

Step 1: Here is the URL of click on it and get start http://www.google.com/business, now you can see the screen Get Start click on it and login with your Google Email ID and Password, search your business name and address in the maps search box if you don’t find your business location click on the “ This Doesn't Match Add Your Business ” as like below screen shot,

Step 2:

Now, in this second step you have enter each and every field with correct information like, Business Name, Country/Region, Street Address, City, Pincode, State, Business Phone Number and Category and click on Continue. Note: if couldn’t identify your business location ? you have to add your business location through Google Map Maker ( https://www.google.co.in/mapmaker )

Step 3:  Fill the details as below screen shot shown, City or Zip Code, Distance of you Business Address from which you have mention City or Zip Code and click on check box and continue.

Step 4: Now, your Business Location details will appear like below screen and click on the check box and continue.

Step 5: In this step you can see the dialog box of Mail me my Code and Continue and Verify Later, Now you have to click on Mail Me My Code. You will receive a postcard with in 1 to 2 weeks.

Step 6: In this step you have give Optional Contact Name and  click on Send Postcard. In the postcard you will have 5 Digit Number you have enter to Verify your Business Local Listing.

Step 7: Now you can directly landed on your Business Location Page, your Google Business Location Listing will looks like below screenshot and you have to fulfill the profile 100 %

Step 8: In this last step below of your Google Business Local Listing Page you can find Verifynow option of beside insights or Reviews, once you got postcard click on Verify then you will go the screen as below now you have to enter your 5 Digit Number to verify the Business Local Listing.

How to Index Website and Web Pages in Search Engines

First you need to understand search engines like ( Google, Yahoo and Bing ) can’t index your website quickly, we should intimate search engines that here is my new website.  Here will see some of the best practices to get your website in search engines, follow these methods to get your new website in search engines.

1. Create Sitemap.XML first and foremost thing, with the help of  sitemap xml file search engines can read the URLs in the website. There are Image Sitemap, Video Sitemap, Mobile Sitemap and Google News Sitemap different sitemap.xml formats for different types of content. There are free Sitemap.xml file generate tools in the market for free, but it’s allows maximum 5K URLs only. Size of the sitemap maximum 10MB and should contains 50,000 URLs in a single sitemap, if you have more than that create another sitemap. If you want to large website you need to develop a sitemap.xml files. here is the formats of different sitemap.xml file,

Sitemap Formats:

<url>  <loc>http://www.xyz.com</loc>

   <lastmod>2015-11-22T15:43:00+00:00</lastmod>

   <changefreq>always</changefreq>

   <priority>0.6</priority>

   <image:image>

     <image:loc>http://www.xyz.com/media/k2/items/src/chiru-tri-150.jpg</image:loc>

     <image:title>Trivikram srinivas in race for chiru s 150th movie</image:title>

   </image:image>       

 </url>

Video Sitemap Syntax:

<url>

<loc>http://www.xyz.com</loc>

<lastmod>2015-11-21T04:48:00+00:00</lastmod>

<changefreq>always</changefreq>

<priority>0.6</priority>

<video:video>

<video:player_loc allow_embed="yes" autoplay="autoplay=1">http://www.youtube.com/v/J64FtkJ6_28</video:player_loc>

<video:title>Size Zero Movie Making Video</video:title>

<video:description>Size Zero Movie Making Video</video:description>

<video:duration>0</video:duration>

<video:thumbnail_loc>http://www.xyz.com/hwdvideos/thumbs/tp-6914.jpg</video:thumbnail_loc>

<video:publication_date>2015-11-21T04:48:00+00:00</video:publication_date>

</video:video>

</url>

Image Sitemap:

<url>

<loc>http://www.xyz.com</loc>

              <image:image>          <image:loc>http://www.xyz.com/images/phocagallery/Actress/Telugu/MadhuShaliniPhotoshoot/Madhu-Shalini-Photoshoot-01.jpg</image:loc>

                        <image:title>Madhu Shalini Latest Photos | Madhu Shalini </image:title>

              </image:image>

      <lastmod>2015-11-21T12:30:00+00:00</lastmod>

      <changefreq>always</changefreq>

      <priority>0.6</priority>

 </url>

News Keywords:

<url>

   <loc>http://www.xyz.com/</loc>

   <news:news>

     <news:keywords>trivikram srinivas, megastar Chiranjeevi, 150th movie, trivikram srinivas, chiranjeevi, kaththi, nithiin, puri jagannadh, Bruce Lee Role, Ram charan, Surekha, Pawan Kalyan</news:keywords>

     <news:publication_date>2015-11-22T15:43:00+00:00</news:publication_date>

     <news:publication>

       <news:name>తెలుగు విశేష్</news:name>

       <news:language>te</news:language>

     </news:publication>

     <news:title>చిరు సినిమాను డైరెక్ట్ చేయనున్న మాటల మాంత్రికుడు</news:title>

   </news:news>

 </url>

2. Submit Sitemap to Google Webmastertools: Once you have generate sitemap for your website content through different tools, next you have to submit your sitemap.xml URL to Google Webmastertools. Here is the path, https://www.google.com/webmasterstools ---> Click on website property ---> Crawl ---> Sitemap ---> Top Right Side you can see Add New Sitemap, now you can add your website sitemap.xml URL then click on submit sitemap.

3. Submit Website URL to Search Engines: Here is another way to tell to search engines about your new website by submitting to different search engines. Here is the Google Add URL ( http://www.google.com/addurl ) and Bing Add URL ( http://www.bing.com/toolbox/submit-site-url )

4.Google Fetch as Google: Fetch as Google is one of the best tool to index your web page very quickly. If you wrote an articles and you want to index in Google with in couple of minutes at that moment this tool will help you out. Here is the path http://www.google.com/webmastertools ---> Click on website property ---> Crawl ---> Fetch as Google ---> on the Top you can see the box insert the URL which you want to index quickly and click on Fetch ---> Click on Submit to Index ---> Now you can see choose the method dialog box click on Crawl only this URL ---> Now you can see the status completed and URL submit to Index. Now just wait for couple of minutes then check. 

Difference Between Crawling, Indexing and Caching

Crawling: Crawling is the process of Googlebot ( Software )  finding/Scan new updated content/images/videos etc..on websites and information sends back to Google.

Indexing: Indexing is the processing of the information gathered by the Googlebot from its crawling activities. Once documents are processed, they are added to Google’s searchable index if they are determined to be quality content. During indexing, the Googlebot processes the words on a page and where those words are located. Information such as title tags and ALT attributes are also analyzed during indexing.

Caching: Googlebot took a snapshot of web pages are updated in the last visit or crawl, whenever website goes down/not yet indexed latest changes made in the website at the time it will shows the last version which was saved. 

How to block Website in Different Search Engines

In order to block your website or particular Directory/Folder in different search engines like Google, Bing, Yahoo, ASK and many more. There are different methods to block website in different search engines. Here are the couple of reasons to block website in different search engines, Protection of your content from the direct search traffic and Duplicate Content Issue.

Methods of Blocking Websites:

Method 1: Blocking a Single Page, if you want to Block a Single Page on Search Engines, add below HTML tag to the particular page which you want to block.

<meta name="robots" content="noindex, nofollow">

If you want to block from Google at that time you can add below HTML Tag,

<meta name="googlebot" content="noindex, nofollow">

Method 2: If you want to block entire website in search engines, through your website Robots.txt file you can restrict search engine bots.

User-agent: *

Disallow: /

If you want to disallow particular search engine from crawling,

User-agent: Baiduspider

Disallow: /

Disallow all search engines from particular folders,

User-agent: *

Disallow: /cgi-bin/

Disallow: /private/

Disallow: /tmp/

Disallow all search engines from particular files,

User-agent: *

Disallow: /contactus.htm

Disallow: /index.htm

Disallow: /store.htm

Disallow all search engines but one,

User-agent: *

Disallow: /private/

User-agent: Googlebot

Disallow:

Method 3: Blocking a Single Outgoing Link, To hide a single link on a page, simply use the "rel" tag as shown:

<a href="http://www.abc.com" rel="nofollow">ABC</a>

How to Verify Pinterest Account

1. In your settings, click 'Confirm website' in the Website field.

2. Follow the instructions on the next page. You can verify with an HTML file or a meta tag.

3. Once your website's confirmed, you’ll see your logo or profile picture on Pins that people saved from your site.

4. You’ll also have access to web analytics in Pinterest Analytics. It may take up to 48 hours for your website data to show up in your analytics.

           

What is Canonical Tag and How it's works ?

Nowadays most of the content management and Ecommerce websites has the problem with different URL’s with same content, to overcome this kind of issues on different search engines we need to implement Canonical Tag on the header part the pages. Here is the example of Duplicate Content Pages URL’s

http://www.example.com/page1 ( Origional One )

http://www.example.com/page1?source=organic ( Duplicate )

http://www.example.com/page1?campaignid=3532 ( Duplicate )

If you are not implemented this tag on your pages, search engines will consider both pages are same content so, it will treat as Duplicate Pages and the Title, Description and Keywords will be consider as Duplicate. To solve this types issues  need to add Canonical HTML Tag on web pages. Here is the Tag,

<link rel="canonical" href="http://www.example.com/page1" />

By insert this Tag on second and third pages, we are telling that these page are original content of “ http://www.example.com/page1 ”

This is one of the method to solve Duplicate Page Content Issue. Here all the pages will index in search engines but it will consider only one URL as Original.

How to Set Up Google Analytics and Webmaster Accounts for Website

Google Analytics is a web tool to track the website audience ( visitor ) based on the different parameters like

• Geo,
• Language,
• Browser,
• What they are looking,
• How they are coming to website,
• How users interact with your site’s content,
• When they visit your site
• What keywords were used by visitors in the search engines to get to your website
• Through which social media channel visitors are getting and etc…...

Moreover it’s a free tool. These statistics will give you enough data to  take further plan of action.  

How to Get Google Analytics Code

Step 1: Need to login http://www.google.com/analytics with your gmail account.

Step 2: You will get the screen like below

Step 3: Now, you need to fill up all the fields like, Account Name, Website Name, Website URL, Industry Category and Reporting Time Zone then click on Get Tracking ID.
Step 4 : Then, you will get the Terms and condition screen as below, select the country and click on I Accept.

Step 5: Now, you will get Google Anlaytics Tracking code like below

<script>

 (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){

 (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),

 m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)

 })(window,document,'script','//www.google-analytics.com/analytics.js','ga');

 ga('create', 'UA-69583933-1', 'auto');

 ga('send', 'pageview');

</script>

Step 6: Add the above script in the header of the Home page without any changes or modifications.

Step 7: After 24 hours your website Google Analytics will work and you can track your audience.

Google Webmastertools

Google Webmastertools helps you to monitor and maintain your website on Google Search Engine, It’s identify the if any issue with your website, Is there any Malwares affected and many more. It’s a free web tool which is used by Marketing Experts, SEO Experts, System Admins etc….

Here is some of the data you will get from Google Webmastertools,

• Site Messages
• HTML Improvements
• Sitelinks
• Search Queries
• Links to Your Site
• Internal Links
• Manual Actions
• Index Status
• Content Keywords
• Remove URLs
• Site Errors
• Fetch as Google
• Blocked URLs
• Sitemaps
• URL Parameters
• Security Issues and many more

How to Setup Google Webmaster Tool

Step 1: Now, you need to login http://www.google.com/webmastertools with Gmail

Step 2: you will see the screen like below,

Step 3: Copy and Paste URL in the box and click on Add Property

Step 4: You will seen the Google Webmastertool different verification methods as like below image,

Step 5: Click on Download the HTML Verification file, you will get verification file downloaded

Step 6: Now, please forward that Google Webmastertool verification file to Development team.

Step 7: Apart from these there are Alternative Methods to verify the website, this is the screen of Alternative Methods,

Step 8: If you will click on HTML Tag, you will get one HTML code now,

Copy the meta tag, and paste it into your site's home page. It should go in the <head> section, before the first <body> section.

Step 9: Once you uploaded Webmastertool verification file/HTML Code, click on verify.

Step 10: Now has Google Webmastertool Account.